Growing Your Practice

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Finding New Clients With Google Business Profile

What is Google Business Profile? Google Business Profile is a free tool that allows therapists and counselors to manage their local online presence across Google Search and Maps. When you enter and verify your business information, this profile can help future customers find your business in local results on Google's…
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The Therapist’s Guide to Blogging

If I were to ask you to start a blog, I’m going to bet you’d become really uncomfortable. It’s a natural response because you are a therapist and not a writer or marketer. Now what I asked you to take an everyday conversation with a client and turn that into…
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Digital Marketing Options for the Growing Therapy Practice

If you’re a new therapist or you recently started your own private practice, you’re probably thinking a lot about acquiring clients and growing your counseling business. It’s something that a lot of small business owners think about. But if you’ve never worked in digital marketing or had to worry about…

7 Pieces of Advice on Setting Counseling Fees

Setting fees for your counseling services means balancing your desire to help others and your need to pay the bills to keep your practice operational. Of course, you want to set counseling fees your clients can support, but you also have to stay in business. It can be tricky to…

Social Media Marketing for Mental Health Professionals

Social media marketing is a must for everyone in business. Mental health professionals are no exception. Whether you’re marketing for yourself, your private practice, or for an agency, you need to understand social media marketing.  Like it or not, social media is extremely popular in the United States. About 223…

Creating a Business Plan to Grow Your Counseling Practice

Have you heard the saying that a goal without a plan is just a wish? You don’t want your private counseling practice to be just a wish. You have goals to establish and grow your practice. And the best way to accomplish them is to create a counseling practice business…

How to Build Therapy Websites Using WordPress

Most people start their search for any service, including counseling, online. They want to know what their options are before taking the next step. That's why counselors must have websites for their practices. And it's best to build therapy websites using WordPress. Why Build Your Therapy Website Using WordPress? WordPress…

Writing a Marketing Letter to Physicians

Many people initially turn to their trusted primary care physician when they have a mental health concern. It’s natural for them to seek help from the doctor they already know and trust. These inquiries put physicians in a unique position to help you grow your counseling practice. One way of…

How to Advertise Counselors’ Services

People are searching online for counselors perhaps more than ever. The COVID-19 pandemic caused an increase in mental health concerns, leaving more people seeking counseling. You can help people find your practice online by understanding how to advertise counselors' services. Strategize Before You Advertise You know there are people out…

Common Mistakes Therapists Make With Their Websites

https://www.youtube.com/watch?v=dC3fDyQESNg In this recorded webinar, Cory will share the key things he’s seen therapists do that minimizes the effectiveness of their website. Cory has been building websites since 1999 and built a multi-million dollar software business helping web designers over 11 years. This insightful webinar will cover: Common mistakes you…

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